Bobby Barredo

Interactive Flash Applications

Samsung CE are looking to leverge their DLP line by providing essential information about the DLP TV technology (at the time, Samsung has exclusive rights to manufacture and sell) that provides a stunning HD picture quality. The project is originally outsourced to a third party creative agency as a part of the several modules in the new products section featured on Samsung website. My role in this project is to modify the modules for a variety of online marketing applications. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2009

View Module

Samsung leads the world to market color TVs, TFT-LCDs, and color monitors that are equipped with the new DNIe technology which projects the cleanest and most natural images produced under all viewing conditions. The DNIE microsite is poised to deliver that message. My role in this project — while working closely with CE and my team in marketing— is to come up with an efficient solution that utilizes this global microsite for other marketing purposes that will cater to the U.S. market. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2009

View Module

Valentine The Movie is a horror film released in 2001. Directed by Jamie Blanks and stars Denise Richards, David Boreanaz and Marley Shelton. To help promote the film, the project manager for Expression Engines (later becomes Bigfoot Interactive and now Epsilon) approaches me to create a Flash module with viral email as the intent vehicle for delivery. My role in this project is to help bring out the essence of the film, create the optimum result for marketing while adhering to restrictions the internet and email clients, at the time, are capable of delivering. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2009

View Module

The Geek Factory is a consumer clients and crisis management company. In 1999, they are looking on viral email technology at Bigfoot Interactive (now Epsilon) to make some noise and spread the word about their website and services. Working with my creative team and the project manager in charge of the account, I come up with this solution that brings out their whole company to light in a few sentences through a simple yet fun and effective, interactive application. Having trouble viewing? Try this link.

Design. Interaction. Art & Creative Direction. Bobby Barredo, 1999

View Module

The Samsung New Products modular application is my brainchild. Back in 2002, I am looking for new and creative ways to showcase Samsung's stellar and new products from different division to be featured on the same page (conspicuously in the Samsung homepage where it will reside). To do this I will have to eliminate the extra navigational steps. Working vigorously with e-commerce, I devise a plan and then the application that will help us achieve our goal and steer Samsung E-Commerce into a better direction. This modular application is implemented in countries like Fance, Australia and other countries, where Samsung has a dominant presence. Having trouble viewing? Try this link.

Design. Interaction. Art & Direction. Bobby Barredo, 2002

View Module

Capital One is a diversified financial services company offering a broad array of credit, savings and loan products to customers in the United States, UK, and Canada. In 1999, Capital One is looking for a concept design to help market through viral email products from partners that utilize one of their cards program. Working with my team in the creative and and marketing at Bigfoot Interactive (now Epsilon), I come up with this concept complete with features and functionality authored in Flash. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 1999

View Module

Capital One Image Card is a collobrative effort to help drive traffic to Card Lab where customers can customize the appearance and rates of their cards. Here in the Image Card site, the user will be able to choose a card from Visa card, Visa Signature, Small Business Visa, and Small Business Visa Signature. My task in this project is to come-up with the animation leading up to the selection page -- which is the second section of this Flash piece.

Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2009

View Module

In early 2000, one of the account managers at Bigfoot Interactive (now Epsilion) is looking to do a spec work that she can use as a concept for presentation. She is eyeing to get into the auto industry. In this particular case— the 2001 Camaro for GM. We select the 2001 model for Camaro because it is slated to come out anytime that year in 2000. Plus it is a cool car! My role here is to come up with a cool looking design with eyecandies and of course the functionality and features— just like what you will get with a microsite only lighter and is served over viral email. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2000

View Module

I did this interactive testing clip overnight to secure the creative director position at Bigfoot Interactive (then Expression Engines. Now Epsilon). My would-be great friend and boss, Jeff Green, at that time marketing director, wants to make sure I have what it takes creatively to come up with a concept design in a matter of a few hours (I believe less than 6 hours. He gives me a call and tells me of the testing project due that night after COB). He wants a simple concept. Nothing special. I guess I go overboard on this... per his comment the following morning. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2000

View Module

The Samsung Four Seasons Of Hope is all about women and kids. Samsung utilizes this powerful brand to give back to the communities it serves. Over the past few years, the Four Seasons of Hope has helped raise millions of dollars for various charities represented by their respective celebrities; raise national awareness and fund numerous causes that protect the rights of women and or find a cure for diseases that ill children. The brainchild of the former CMO at Samsung Electronics, Peter Weedfald recruits a roster of celebrities that lend their help and support to make a difference to the lives of many children and women through the Four Seasons Of Hope. I am especially thrilled to have helped launch the Four Seasons Of Hope website and did my fair share of work through creative marketing and mixed media that hepled shape what it is today. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2001

View Module

Bloomingdale's is committed to lead the way with exclusive merchandise, customized services, and alternative shopping venues. Bloomingdale's carry on the brothers', Joseph and Lyman Bloomingdale, dream, to always finding ways to setting their stores apart. Staying true to their motto of finding altenative means to reach out to their customers, Bloomindale looks into viral email marketing to extend their reach. My team and I work side by side with the marketing team. We did 3 concepts to present and here's what I come up with. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2000

View Module

At GAP Stores, customers will find the best picks in men's and women's clothing, plus maternity, kids, and baby clothing. GAP has undoubtedly cemented their brand as the place to be to do a variety of clothing shopping. To further widen their reach, GAP goes viral email. To help facilitate their goal, my team and I in the creative work closely with our brothers and sisters in marketing to come up with a solution that produces measurable results on ROI. This is the interactive piece of the email campaign. Having trouble viewing? Try this link.

Design. Interaction. Art Direction. Bobby Barredo, 2000

View Module